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You Scratch My Like Button – I’ll Scratch Yours

Image with Like Button

I recently wrote a piece about the music scene looking at how some of the hottest new artists are getting radio airplay but failing to register on the public radar. I put this down to a number of things, but perhaps one of the most unexpected causes was the manner in which the Internet is conditioning us to like people not on merit, but based on whether or not they’re going to like us back. Continue reading You Scratch My Like Button – I’ll Scratch Yours